Martine Chadenier
Peclers Paris – Kid & baby Style DirectorShe conducts strategic reflections on brand & style positioning and provides operational support to many international clients thanks to its multi-sector expertise and more particularly on children’s fashion: Jacadi, Petit Bateau, Obaibi/Okaidi, Boss, Queshua, Balabala, DPAM, La Redoute…
Come and discover our manifesto around the world of Children’s Fashion.
Faced with the growing influence of consumers, the codes of the children’s market are being challenged, and brands are being forced to rethink their traditional positioning and segmentation.
Beyond the “style”, Peclers Paris anticipates these major societal changes in its new PE 21 Kid & Baby-Mode enfant booklet. A bias that puts the family, the child and the baby at the centre, and structures the offer around fundamental transformations: New lifestyles and consumption, enriched aesthetic universes, relationship to ecology and innovation….
Our new notebook will allow you to be inspired by our PE 21 Children’s Fashion themes with creative and unique 360° recipes.
Martine Chadenier, Director of Children’s Style and Mai N’Guyen, Director of Style, will present this resolutely innovative approach on Monday July 1st from 9am at Peclers Paris.
23 RUE DU MAIL 75002 PARIS